EUROPEAN PROJECT
Rapid absorption denaturalized collagen dressings
COMPETITIVE ADVANTAGES
20% treatment time reduction
Rapid and complet absortion
Remarkable lower price: 0.1€/cm²
Introduction
The World Health Organization and United Nations issued a warning statement on the world’s health in September 2011 on hard to heal wounds as 2-3% of world population is expected to suffer severe wound in life. Estimated cost of treating chronic wounds is between 2-3% of annual healthcare budgets (treatments and hospitalization). Essential part of the wound care treatment (after removal of devitalized tissue) is the use of dressings to promote autolysis and reduce microbial presence.
Most advanced solutions in market currently are collagen dressings made of native collagen that facilitates healing of the wound providing exogenous collagen to the wound. Nonetheless, this solution has several problems: application and removal problems, fixed shapes, limited draining capacity. Additionally, the high price of the product (1-5€/cm²) makes it expensive product and high cost for public care system.
Solución Natural Skin
EKOLBER has developed a rapid absorption linear (denaturalized) collagen made wound dressing called NaturalSkin.
This solution allows to improve dressings healing characteristics (20% of reduction of time of the treatment) due to rapid and complete absorption of the matrix and reduction of dressing application times with a remarkable low price (0.1€/cm²). Those improvements will contribute to reduce hospitals wound care costs and effectivity considerably.
The advanced wound dressing market is an enormous and growing market because the number of patients suffering from hard to deal and chronic wounds. Main factors driving the appearance of this kind of wounds are the diabetes, cardiovascular diseases and the aging.
Potential customers
The potential customers of the product (either through direct or indirect sales through distributors) are hospitals (severe wounds) and pharmacies (own treated wounds).
The hospitals wound care or/and dressing responsibles are key stakeholders in the dressing business as they are who finally decide which dressings wanted to use so it is essential that NaturalSkin solution and its benefits be known by them.
Hospital decision pulls for pharmacies and distributors to adopt same solutions in.